A tradition since 1949, Cortana Kiwanis has been recognized nationally for this event. Every year, more than 80,000 people watch the parade live and thousands more enjoy it on television through the holiday season. The Parade is a celebration and a great way to connect with the community. The parade is open to everyone. Typically the parade includes about 80 entries. These entries are a mix of marching bands, celebrities, dance troupes, non-profit organizations, and local businesses in seasonal themes.